Flickr image source: http://tinyurl.com/pfyguao — Flickr image source: http://tinyurl.com/pfyguao

Build the prototype to aid in new product discovery

Steven Jones November 19, 2015

In recognizing that we were finally in a position to start gathering real requirements from a prime new customer, I decided to move forward with building a prototype for a new product offering.

The Product Decision: Complete a working prototype that we could use to drive productive conversations with customers around requirements.

Flickr image source: http://tinyurl.com/neccbh5 — Flickr image source: http://tinyurl.com/neccbh5

Sit with customers for product training

Steven Jones June 23, 2015

In yet another attempt to get out of the building and sit face to face with my customers, I decided to grab a seat in the next customer training session.

The Product Decision: Spend most of the class in listen-only mode but also weave in more interactive, product-focused discussions.

Image source: https://www.flickr.com/photos/highwaysagency/5997001123/ — Image source: https://www.flickr.com/photos/highwaysagency/5997001123/

Create an in-person event to engage your customers

Steven Jones March 10, 2015

In realizing I had not spoken directly with our customers in some time, I decided it was time to get out of the building.

The Product Decision: Leave the building (and the city) and spend some quality face time with a group of customers who represented a good cross section of our users.

the Product Path

Product Roadmap, Product Development, Product Strategy, Opportunity Assessment