PRODUCT LEADERSHIP - AI STRATEGY • OPERATING SYSTEMS
Product leadership for the AI operating era
I help B2B teams turn AI experimentation into working capability: executive simulations, internal tools, agentic workflows, and product leadership grounded in real builds.
What I Do
A decade of product leadership.
A new chapter in AI.
Since 2015, I’ve helped dozens of startups and growth-stage B2B software companies build and scale their product organizations. Today, I bring that same hands-on approach to the companies navigating AI — not as a theorist, but as someone who builds with these tools every day.
I’m not a developer who learned product. I’m not a consultant who reads about AI. I’m a seasoned product leader who also builds production AI systems — and I bring both to every engagement.
Remote-first, based in Chicago
Flagship proof
AIRS helps leaders practice the AI conversations that matter before they have them for real.
Simulate
Boardrooms, vendors, candidates, and sales pressure.
Debrief
Readiness gaps, judgment signals, and coaching paths.
Customize
Client content, personas, workflows, and stakes.
Scale
From executive pilot to team readiness platform.
AIRS leads the portfolio. The rest shows the operating system underneath it.
AIRS
AI readiness simulation for moments that matter.
AgentComms
Mailbox protocol for agent coordination.
Burner Apps
Disposable tools for bounded business problems.
Interview Kit
AI-assisted hiring workflow product.
SERVICES
Three ways I work with companies
Product Advisory & Fractional Leadership
Senior product leadership for companies that need a CPO-level partner without a full-time hire. Strategy, roadmaps, portfolio decisions, and go-to-market guidance.
Product Coaching & Team Development
1-on-1 coaching for product managers and leaders. Team-level coaching for product organizations building their muscle. Transformation guidance for companies shifting to product-led.
AI + Product Strategy
Hands-on AI strategy for product organizations: proof-of-concept builds, AI workflow design, and practical guidance on putting AI tools to work across your team.
FEATURED
Recent thinking
NEW CONCEPT
Burner Apps: The Software You're Supposed to Delete
I built an app for a client. It worked perfectly. Then I deleted it. That was always the plan. Purpose-built, disposable tools that solve one problem and get out of the way.
AI COLLABORATION
How Two of Us Started Using Claude Cowork in Parallel
My colleague and I stopped taking turns with AI and started running two sessions simultaneously — using nothing but a shared folder and a few simple files.
“Steven has been a game-changer for madefor solutions, driving our go-to-market efforts with strategic pricing, polished sales materials, and a strong digital presence. His ability to streamline internal processes and create impactful growth tools has set us up for long-term success.”
“Steven is a great listener and thoughtful processor. In a very short period of time he was able to lead me to some insights that were helpful and enlightening for how to prioritize our backlog against our strategy.”
15+
Years consultinG
75+
ARTICLES PUBLISHED
8+
YEARS LEADING PM PEERS
20+
AI PROJECTS SHIPPED
Let’s Talk AI + Product
Whether you need product leadership, coaching, or AI strategy — let's start a conversation.